RE: Pinpointe Cost

How much does it cost to purchase and implement Pinpointe?What is the break-down cost of licenses, maintenance and support, installation, customization, data migration and training?

administrator Vice Professor Asked on July 3, 2024 in Email marketing.
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1 Answers

Software price

Pinpointe offers three pricing plans: Basic, Professional, and Enterprise. The Basic plan starts at $49 per month for up to 5,000 contacts. The Professional plan starts at $99 per month for up to 10,000 contacts. The Enterprise plan is customized based on the number of contacts and specific requirements.

Plans compared

The Basic plan includes features such as email marketing, automation, and reporting. The Professional plan adds features like A/B split testing and drip campaigns. The Enterprise plan offers advanced features like dedicated IP and custom reporting.

Plans fit

The Basic plan is suitable for small businesses and startups with a limited number of contacts. The Professional plan is best for growing businesses that need more advanced marketing features. The Enterprise plan is tailored for large corporations and global enterprises with specific marketing requirements.

Other cost

Implementation costs for Pinpointe vary depending on the complexity of the setup and customization. On average, small businesses can expect to pay around $500 for implementation, while larger enterprises may pay upwards of $5000. Customization costs are optional and can range from $500 to $2000 based on business size and requirements. Training costs also vary, with small businesses spending around $300 for training, while larger enterprises may invest up to $2000.

One time fees

Pinpointe does not require any specific hardware or servers for setup. However, there may be additional costs for services like dedicated IP addresses or premium support. These costs can range from $100 to $500 as a one-time fee.

Alternatives compared

When compared to alternatives like Mailchimp, Constant Contact, and Sendinblue, Pinpointe falls in the mid-range in terms of pricing. While it may not be as cost-effective as Mailchimp for small businesses, it offers more advanced features than Constant Contact at a similar price point.

Verdict

Pinpointe offers a competitive pricing structure with options for businesses of all sizes. With a pricing grade of 85/100, it is considered a cost-effective solution compared to its competitors, especially for mid-sized businesses looking for advanced marketing features.

Vice Professor Answered on July 3, 2024.
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